LNK - Build your closet

Fashion, connected.

A digital closet and community where people, culture, and style intersect.

Our
foundation

Real
Fashion

LNK brings together authenticated items from trusted brand systems in one connected space.

What it
means

Real
Stories

Verified items reveal the details that give fashion context and continuity.

why it
matters

Real
Community

A space for people who love fashion to connect, share, and be part of a community built for them.

How it works

Open the Scanner

Tap the NFC icon inside the LNK app on your mobile device to begin the scanning process

Scan a Tag

Locate the correct place to scan by finding a LNK or NFC logo, or by following instructions given by the clothing manufacturer. Touch your mobile device to the LNK tag just like you would when using tap to pay

Add to Your Closet

Claim the scanned item by tapping "add to your closet". Items that are owned by someone else cannot be added to your closet

LNK
is a smart clothing Service Provider

Brands integrate our NFC-based tags during the manufacturing process, unlocking a wide range of forward-thinking features for customers to access by adding clothing to their virtual closet inside the LNK app.

Brands apply our NFC-based tags to their clothing during the manufacturing process.

The new fashion

Join our
‍waitlist

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Elevate your style with smart clothing